Working at Freudenberg: "We will wow your world!" This is our promise. As a global technology group, we not only make the world cleaner, healthier and more comfortable, but also offer our 52,000 employees a networked and diverse environment where everyone can thrive individually. Be surprised and e...
Working at Freudenberg: "We will wow your world!" This is our promise. As a global technology group, we not only make the world cleaner, healthier and more comfortable, but also offer our 52,000 employees a networked and diverse environment where everyone can thrive individually. Be surprised and experience your own wow moments.
Freudenberg Home and Cleaning Solutions is a Business Group of Freudenberg and a leading global supplier of branded cleaning systems as well as household and laundry care products. The portfolio includes brands such as Vileda®, Gimi®, Wettex® and Marigold®. The company employs more than 3,800 people and hosts a global distribution network. You support our team as Senior Manager Global Category – Consumer Brands (f/m/d)
Responsibilities
- Shape and drive the global category strategy , setting strategic priorities through the Category Flywheel and tracking progress against key growth targets.
- Identify new growth opportunities and translate 3-year ambitions into clear priorities across product segments, channels and markets.
- Develop global category growth platforms and compelling trade stories rooted in consumer and shopper insights.
- Lead strategic category and marketing initiatives and bring forward recommendations to senior leadership.
- Partner with Global Insights, Innovation and other key functions to identify consumer needs, market trends and future growth opportunities.
- Drive strategic planning and performance tracking across key category priorities.
- Explore new growth territories beyond the core business , including adjacent categories, strategic partnerships and M&A opportunities.
Qualifications
- University degree , ideally in business studies, economics or an MBA.
- Experience in FMCG marketing or commercial functions combined with strategy consulting or corporate strategy – ideally at a top-tier strategy consultancy, Big 4/Big 5 advisory firm or in a comparable strategic planning role.
- Proven track record in developing growth strategies, business cases and executive-level recommendations.
- Strong analytical skills in business analytics and market assessment, with the ability to turn complex data into actionable insights.
- Advanced knowledge of FMCG marketing, sales and category management , strong financial and commercial acumen and a solid understanding of consumer insights; local or regional marketing experience is highly desirable.
- Excellent stakeholder management and communication skills , including executive-level storytelling and presentations.
- Strategic, structured and hypothesis-driven mindset with a strong consumer focus and the ability to inspire teams for transformation and growth.
- Fluent English ; additional languages are a plus.
Some of your Benefits
Flexible Work Models We allow for flexible work models to ensure both professional and personal success. Cafeteria/ Canteen We offer fresh food on-site, both hot and cold. International Opportunities Grow in your career through international exchange and global job opportunities. Personal Development We offer a variety of trainings to ensure you can develop in your career. Employee discounts Opportunities for deals on products and services.
Additional Information